Category Archives: 1-Top Posts

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Team of Rivals

When Abraham Lincoln built his Cabinet, he included many of his rivals. William Seward at State, Edward Bates at Justice and Salmon P. Chase at Treasury– all were Lincoln’s rivals for The White House, who initially hated this new President, whose … Continue reading

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Federal Marketing

What does it take to do business with the government? If you are delivering a product or service that is a popular commodity, it might not take a lot of preparation. On the other hand, if you want to provide … Continue reading

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Penn Jillette

Penn Jillette is a funny guy. He also has some practical insights into our modern belief systems. Professing Atheism, he seems to be a thinking, loving person. His viewpoint comes across as, well, very American. I would be delighted to … Continue reading

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Straight Commission Sales

“Imagine you could construct a sales robot, programmed solely by the rules in any sales structure. How would it behave? It would steal deals off other salespeople, sell customers software they didn’t need, argue with its boss over its commission … Continue reading

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Contract Clauses

My “certification” is in Marketing, and not in Contract Law. Contract clauses is not my area of strength. Regardless, in researching any topic, from aardvark to zymurgy, we all still simply ‘Google’ the subject. So, here are a few suggested … Continue reading

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Intrinsic Motivation

Intrinsic motivation is stronger and better than extrinsic motivation. Daniel Pink is a former speech writer for Al Gore. His TED talk on The Puzzle of Motivation has had over 7.1 million views. “If you want people to perform better, you reward … Continue reading

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Doing the Right Thing

We want to do the right thing. The trouble is, we want to do the right thing based on what we believe at that given time. With the advantage of hindsight, of course, many times we would ask for a … Continue reading

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